Style is contagious. Style is eternal. What better lifestyle destination then bringing India’s most stylish party to the country’s favourite beach capital, Goa. This festive New Year Goa will go haute with the beach as the new ramp at the India Beach Fashion Week (IBFW) launch Style Party for the discerning stylish, with a never seen before presentation of beach and bikini runaway shows, accessory shows, glamorous international fashion models putting their most creative stylish foot forward to avant-garde fashion production and packaged with the best of music talent on showcase. In short, one massive `Fashion party brings Style to Goa’ with this coming together on December 30th and 31stat the Grand Mercure Goa Shrem Resort Candolim. So, Goa are you ready for it?
Speaking of the India Beach Fashion Week Style Party, Amyn Manji, Managing Director, Uvar Global said, “This property will transform the New Year’s eve into an ultimate fashion and party experience for all fashion and fun lovers. Runway fashion shows by top designers, foot-tapping live music, stage and multi-party arenas are juxtaposed to keep the media and attendees entertained and satiated.”
Showcasing this New Year event across multi-level party arenas and the poolside of the Grand Mercure, Candolim, the IBFW Phase 1 line-up reads `Fashion in Music’ with some of India’s well known talented DJs coming together namely Ankytrix, Clement, Kohra, Akshit Shetty, Beatstatic, Willy and Style DJ Zoloto Natsia from Ukraine.
Says Pallav Ojha, Chief Creative Director, Uvar Global, “India Beach Fashion Week is Asia’s Largest Beach-Resort fashion property. What can be a better idea to launch and celebrate it with the most stylish people, while they are in Goa this New Year, This will be a true style experience, people haven’t experienced yet !”
Commenting on this unique concept and event partnership Rakshit Talwar, Director of Sales & Marketing, Grand Mercure Goa Shrem Resort says, “We at Grand Mercure Goa Shrem Resort are delighted to be associated with India Beach Fashion Week. The venue was carefully chosen, in order to have brand synergy with an event of this stature; making each aspect come alive. Two days of power-packed music, dance and heart thumping fashion shows is sure to make an impact on the glitterati throughout the country, making it a “destination fashion experience” for all and setting a benchmark for future years.”
Neha Asthana, Chief Style Officer, IBFW who has put together a very stylish Bikini-Beach runway show for both evenings at the Style Party shares, “IBFW – Style Party will truly live the Hi-Fashion experience with curated runway shows we have put together from the best young and established design talent across the country.” The Style Countdown ticks, as Goa gets ready for the big Style Moment year end to 2014.
About Uvar Global: A creative, cutting edge global creative company with a 360 degree approach to Brand Communication and Advertising, UV Global specializes as an IP Company having created successful Intellectual Properties like the India Resort Fashion Week, FTV Play, Style Party Nites, Luxury Week – Dubai & many others. With the main focus to build Style & Destination IPs with Goa as the landmark destination State in the country, UV Global’s ambition is to place Goa on the World Style Map apart from beach, food and music tourism, to push Fashion Tourism to Goa.
[su_frame]Gionee India Beach Fashion Week Style Party is presented by Gionee, partnered with Grand Mercure Goa Shrem Resort, Powered by Blenders Pride Magical Nights and Co-Sponsored by Navhind Times.[/su_frame]